Big Tobacco to Government Contracts: Building Breakthrough Brand Campaigns | Mike Martin, Ep 37

Big Tobacco to Government Contracts: Building Breakthrough Brand Campaigns | Mike Martin, Ep 37

Mike Martin, fractional CMO at Tech CXO, discusses his career building breakthrough brand campaigns—from the Truth anti-tobacco campaign's guerrilla marketing tactics to Super Bowl spots for Monster.com. He shares lessons on creative courage, navigating difficult bosses, and how AI is transforming marketing while emphasizing that creativity still requires human oversight and strategic foundations.

From Pink Slip to Pivot: Predictable Sales in Unpredictable Markets | Joe Gruca, Ep 32

From Pink Slip to Pivot: Predictable Sales in Unpredictable Markets | Joe Gruca, Ep 32

Joe Gruca, newly joined partner at Tech CXO, shares his journey from corporate VP of Sales through founding Higher IQ (an AI-powered interview platform acquired after raising venture capital) to fractional revenue leadership. He discusses navigating the 2008 financial crisis as an accidental entrepreneur, building predictable sales motions for early-stage B2B SaaS companies, and how AI is transforming both sales execution and customer success while the fundamentals of relationship-building remain constant.

The Rise of Agentic Systems and AI-Driven Development | Jeff Haynie, Ep 27

The Rise of Agentic Systems and AI-Driven Development | Jeff Haynie, Ep 27

Jeff Haynie, serial entrepreneur and founder of Appcelerator (acquired after reaching 1M+ developers), discusses his journey from building cross-platform mobile frameworks in 2006 to launching Agentuity, a cloud platform for AI agents. He shares lessons from raising capital in Silicon Valley, navigating acquisitions, and why he believes agentic systems will require fundamentally different infrastructure than today's human-centric cloud.

Grit Becomes Growth: The Path from Pain to Transformation | Bart Foster, Ep 09

Grit Becomes Growth: The Path from Pain to Transformation | Bart Foster, Ep 09

Bart Foster shares his journey from corporate executive to founder of SoloHealth, a health screening kiosk company that scaled to 4,000 Walmart locations before he was forced out by his board. He discusses the emotional trauma of losing his company, his intentional relocation to Boulder, and founding Business Outside—a consulting practice that uses nature-based experiences to help leaders build authentic connections and live more intentionally.

Cultivating Resilience Through Adaptation, Partnership and Growth | Christy Johnson, Ep 07

Cultivating Resilience Through Adaptation, Partnership and Growth | Christy Johnson, Ep 07

Christy Johnson, performance engineering lead at VIP Ventures, discusses her unconventional path from microfinance in Costa Rica to steel manufacturing to venture capital. She shares lessons from seven years as CEO of a portfolio company, the importance of culture in remote teams, and VIP's hands-on approach to helping founders through focused strategy, investor symposiums, and operational coaching.

A Journey Through Valuations, Ventures, Visions and Vodka | Mike Blake, Ep 06

A Journey Through Valuations, Ventures, Visions and Vodka | Mike Blake, Ep 06

Mike Blake, founder of High Score Strategies, discusses business valuation methodology, the changing landscape of patent protection, and his journey from venture capital to running a valuation consultancy from Portugal. He shares insights on helping founders navigate term sheets, the limitations of valuation in early-stage negotiations, and the story of launching Atlanta's Startup Lounge networking events that helped build the city's entrepreneurial ecosystem.

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