Guest

John Yates and Greg Bedol

Partner at Gunderson Deetur and Co-founder of TractionBD

Today in the Sky Lounge, we are joined by John Yates, a partner at Gunderson-Dettmer, and Gregg Bedol, founder of TractionBD. Their collaboration represents something rare: seasoned professionals using decades of hard-won experience to build something genuinely new. John arrived in Atlanta in 1981, the same year IBM announced the PC and opened its architecture to software developers. For 44 years, he's represented tech companies through every stage of growth, from garage startups to some of the largest companies in the country. Gregg's path ran through Arthur Andersen's consulting division, executive roles in tech companies, and multiple entrepreneurial ventures. They've been friends and neighbors for 35 years. The driveway conversations finally led somewhere. The problem they're solving is as old as professional services itself. For centuries, the model has been apprenticeship: find a mentor, learn for years or decades, hope they retire and hand you their book of business. It's slow, uncertain, and increasingly rare. “There aren't as many people who want to help the next generation,” as the conversation acknowledges. Most professionals find themselves having to scramble and make their own destiny.