Corporate Innovation Culture

Strategies for fostering innovation within established organizations, including innovation centers, cross-functional collaboration, and leadership commitment to breakthrough thinking.

2 episodes

Ep38—Louis Gump-Innovation, Timing, and Leadership: Whether You're an Entrepreneur or Intrapreneur

Ep38—Louis Gump-Innovation, Timing, and Leadership: Whether You're an Entrepreneur or Intrapreneur

Lewis Gump, a fractional CEO/COO and author of 'Gorilla Marketing Tactic,' discusses his career building mobile and digital businesses at CNN and The Weather Channel, the critical differences between entrepreneurs and intrapreneurs, and how founders can successfully transition into larger organizations post-acquisition. He emphasizes that innovation requires leadership commitment, cultural fit, and the ability to build bridges across diverse teams.

Ep 02 - Lewis Goldman: Mastering Marketing Evolution in the Digital Age

Ep 02 - Lewis Goldman: Mastering Marketing Evolution in the Digital Age

Lewis Goldman, a growth marketing executive at TechCXO, discusses his career evolution from advertising psychology to digital transformation across major companies like CNBC, Citigroup, and MetLife. He shares lessons from the dot-com era, explains modern marketing channel strategies including Google's lower-funnel and Meta's upper-funnel approaches, and explores how AI is reshaping both targeting capabilities and content authenticity in an influencer-saturated market.

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