
Ep43 John Yates and Gregg Bedol—How Two Industry Veterans Are Solving Business Dev with TractionBD
John Yates, a tech attorney with 44 years of experience, and Greg Bedol, a serial entrepreneur and consultant, discuss their new venture Traction BD—a voice-enabled AI platform that automates business development for professionals. They explore how AI is revolutionizing relationship-based selling by making it easier to maintain consistent, personalized outreach without the emotional fatigue and time constraints that cause most professionals to abandon prospects after just 2-3 touches.


















